Marketing Specialist (Italy)

1.Marketing Strategy Development: Design and implement a comprehensive marketing strategy (mainly focused on PR&Influencer) tailored to the targeted market, aligning with brand goals and regional nuances. 2.Campaign Management: Plan and execute PR&Influencer campaigns, including product launches and brand events, to drive brand awareness and engagement. 3.Localized market execution: Deep understanding of local markets to ensure that each campaign is based on local user insights and market analysis. Media/Influencer Relations: Build and maintain strong relationships with key media outlets, journalists and influencers to secure positive coverage and thought leadership opportunities. 4.Metric-Driven Goals: Monitor, analyze, and optimize campaign performance using key metrics to maximize ROI and impact.

1.Bachelor’s degree in Marketing, Business, Communications, or a related field. 2.2+ years of proven experience in PR or Influencer marketing, with a strong track record of scaling programs for measurable ROI, preferably in tech, consumer electronics, or related industries. 3.Have a deep insight into and understanding of the culture and market conditions of the target country. 4.Expertise in data analysis and marketing analytics, with the ability to translate insights into actionable strategies. 5.Exceptional communication, negotiation, and relationship-building skills, with a proven ability to collaborate with partners. 6.IT can be used as working languages, work and life experience in Europe is a plus.