Product Marketing Specialist/Manager

Responsibilities: • Work closely with product centre and marketing centre to develop positioning, go-to-market strategy and launch materials of new products, and optimize existing product lines based on customer feedback • Analyze potential vertical markets, determine product/market fit, and propose top selling points customized to each vertical market • Implement new launches, maintain growth in pillar products • Collect and analyze consumer and market insights and competition strategies to make recommendations to management

Requirements: • Manager Position: Over 5 years of experience in Product Marketing/IMC/GTM within the consumer electronics industry. • Specialist Position: Over 2 years of experience in Product Marketing/IMC/GTM within the consumer electronics industry. • Excellent English verbal and written communication skills • Strong general business acumen and result-driven, willing to walk extra miles to deliver better results • Interests or experience in photography/videography is a must